Don't worry, I don't take that as an attack at all. It's good that people be honest with us so that we can take everything we hear and use it for progress. So thank you!
Our budget breakdown on the Indiegogo page is totally accurate to what we've discussed with both our product engineering team and the manufacturer. Where manufacturing gets tricky and expensive is the introduction of different colours and finishes. In order to get all of the Perks shipped within the same time frame, different finishes = different tooling. We could have just stuck with one simple design, but not everyone's humidor has the same look and feel so we wanted to incorporate that into our design. We actually had plans for even more finishes, including a digi-camo design to reflect the military interest, but at this point we've had to scale back to just the faux-leather and carbon fiber to keep costs at bay.
Long story short, [insert bias point here] WE ARE BETTER! [/bias] But in all seriousness, a lot did go into the budget making process, on top of manufacturing even.
Thanks for those Instagram accounts! We've been fairly active on there but weren't following those guys yet so thanks for the tip.